for Actors & Agents

The APHP is a non-profit group created in 2016 by the UK's leading headshot photographers. Founded on principles of education, expertise and excellence, it aims to benefit actors and agents by establishing and celebrating recognised standards of headshot professionalism, through the 'APHP Approved' quality kitemark.

​Wherever you see it, you can be sure of working with an ​qualified photographer who is fair, reliable and responsible, possessing the experience, skill and knowledge to provide you or your clients with the highest quality headshots.

Why use or recommend an APHP Photographer?
APHP members provide consistently superb casting headshots fit for the contemporary entertainment industry; they are 'APHP Approved'

Only APHP-qualified photographers display the 'Approved' logo, so if you work with, or recommend, one of our members, you can rely on the highest standards of professional skill and expertise:
All APHP members are Qualified and have:

  • Experience; a minimum of three years, but often decades, as a professional portraitist, shooting every kind of actor.
  • Skill: expert technical skills & superior equipment, plus keen understanding of light, composition and style
  • Knowledge: a wealth of up-to-date, industry-specific expertise.
  • Protection: up to date public liability insurance. 
  • A Duty of Care: sophisticated data back up & measures to secure your images, while protecting your personal information.
All APHP members abide by the Code of Conduct and are:

  • Fair: abide by fair terms & conditions clearly laid out online.
  • Reliable: honour bookings, stick to deadlines re image supply & guarantee prices as booked. 
  • Responsible: strive to provide a consistently excellent service & find a resolution to any problem.
APHP photographers NEVER:

  • Operate cash-back arrangements with agents in exchange for recommendations.
  • Work as an Agent or Casting Director.
  • Break the conditions of our Code of Conduct
APHP Approved also means that in the rare instance you have a problem you cannot resolve with your photographer, there is a place to go to find help. See our 'What if I have a Complaint?' page

Top Tips from APHP

Treat your session as you would an audition - arrive on time and prepared.
Robin Savage Photography
When choosing what to wear for your headshots be sure to include at least one thing that’s a real favourite, that you always feel totally "you" in - if you feel great you'll look great!
Claire Grogan Photography
Don't worry if you feel a bit nervous, all headshot photographers are used to actors feeing that way so always make the shoot as relaxed as possible. Being yourself is very important and having a good idea of what you want to achieve is handy too! However don't be afraid to ask for some direction from us if you need it - We want to get great shots just as much as you
Michael Shelford Headshots

What is APHP approved?

APHP-Approved is a neutral hallmark of quality and expertise in a crowded marketplace. Wherever you see it, you can be sure of working with an APHP-qualified photographer who is fair, reliable and responsible, possessing the experience, skill and knowledge to provide you with the highest quality headshots.

All content ©The APHP 2015 / Except images © individual members as noted. The APHP is a non-profit unincorporated association based in the UK. The APHP name, The APHP logo & 'H Approved' logo are trademarks of The APHP. No reuse or reproduction without express permission. Please note: The APHP assumes no legal responsibility for the choice of photographer made by individuals using this site, nor for contracts for services made between individuals or businesses and photographers. The 'H Approved' logo constitutes an indication that the individual photographer is a member of the APHP, but does not constitute a legal guarantee or endorsement and the APHP accepts no liability for the acts or omissions of its members.