The Association is a non-profit group created in 2016 by the UK's leading headshot photographers. Founded on principles of education, expertise and excellence, it establishes and celebrates recognised standards of professionalism, offers a path to qualification for photographers, advocates for members within the entertainment industry and promotes the highest standards in casting portraiture, to benefit actors, drama schools, agents & industry bodies.
Our members include the most experienced photographers in the actors headshot business, expert image makers who possess not just decades of photographic experience, but also un-paralleled insights into how casting photos are used in the industry.
To learn more about what makes an 'APHP Approved' photographer, click here.
The APHP Committee
Michael Wharley - Chairman
Adam Hills - Treasurer
Nicholas Dawkes and Alishia Love - Marketing
John Clark - Workshop Co-OrdinatorWhy Did The APHP Start?
For as long as there have been headshots, there have been headshot photographers. Usually working alone, acquiring expertise and knowledge slowly, keeping it to themselves. But a few years ago a group of us began to share our experiences, good and bad. We made a community where there had only been sole-practitioners, and found that we had similar ideas about what could improve the industry for photographers, actors, agents and drama schools. Over time these ideas coalesced via conversations, meetings and plans, as 14 founding professionals, joined by many more established photographers, built a new association, geared towards improving everything about headshots in the industry. Just as the Casting Directors Guild or the PMA have brought standardisation, ethical norms, good practice and better communication to their fields of expertise, so will the APHP.